Turn frizz-prone hair into silky strands on their best behavior. Virtue® Smooth Shampoo works to both cleanse and refine textured hair. Infused with restorative ingredients, it de-frizzes strand by st...
Turn frizz-prone hair into silky strands on their best behavior. Virtue® Smooth Shampoo works to both cleanse and refine textured hair. Infused with restorative ingredients, it de-frizzes strand by strand to seal in moisture and shine. Formulated with VIRTUE®'s first-of-its-kind Alpha Keratin 60ku® protein, this shampoo acts as a powerful in-shower daily smoothing treatment for hair. It repaves rough cuticles and reduces friction between each strand, tackling frizz at the source for hair care that goes light years beyond basic cleansing.
Benefits
Cleans, softens, and shines hair
Fights frizz and protect against humidity
Made with Gotu Kola that promotes strength, smoothness, and luster
How To Use
Work a quarter-size amount of Smooth Shampoo into a lather between palms. Apply to wet hair, massage into a rich lather, and rinse. Follow with your preferred VIRTUE® Conditioner, rinse thoroughly.
FRAGRANCE:
A restorative blend of herbs, fruits, and citrus, incorporating soothing lavender and fresh mint essential oils.
IDEAL FOR:
• All hair types, especially those with frizz-prone, wavy, or curly hair.
• Safe for color-treated and chemically treated hair.
KEY INGREDIENTS:
• Phospholipids: Molecules derived from natural soybeans that help fight frizz and protect against humidity.
• Gotu Kola: A multitasking Indian herb that promotes strength, smoothness, and luster.
Formulated without: Sulfates, parabens, phthalates, synthetic colors and dyes. Gluten Free. Cruelty free. Vegan.
Made in US.
Ingredients
- Aqua (Water, Eau), Sodium Cocoyl Isethionate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Glycerin, Sodium Methyl Cocoyl Taurate, Cocamide MIPA, Keratin, Panthenol, Tocopherol, Centella Asiatica Meristem Cell Culture, Hydrolyzed Adansonia Digitata Seed Extract, Sodium Dilauramidoglutamide Lysine, Palmitamidopropyltrimonium Chloride, Coconut Acid, PEG-200 Hydrogenated Glyceryl Palmate, Ethylhexylglycerin, Guar Hydroxypropyltrimonium Chloride, Lauric Acid, PEG-7 Glyceryl Cocoate, Zinc Laurate, Polyquaternium-7, Sodium Methyl Isethionate, Parfum (Fragrance), Propylene Glycol, Sodium Laurate, Sodium Isethionate, Xanthan Gum, Phenoxyethanol, Chlorphenesin, Isopropanolamine, Sodium Benzoate, Citric Acid, Disodium EDTA, Sodium Chloride, Benzyl Alcohol, Potassium Sorbate, Sodium Hydroxide, Limonene, Linalool, Benzyl Salicylate.
- Ingredients are subject to change at the manufacturer's discretion. For the most complete and up-to-date list of ingredients, refer to the product packaging.
Shipping & returns
Standard shipping
Free
Express shipping
$15
International shipping
$30
Packaging
